Wednesday, October 14, 2009

Where have I been? This isn't a blog!

Yes, yes , yes... All you are right. I've been MIA. I would say for good reason ... actually it is for good reason!

PCI has been working on expanding its client base, strategic partners and more. Standard agency speak you say? Well, it is.

What we've really been doing is re-examining the marketplace, what PCI brings to the marketplace and slowly implementing our plans.

PCI has been working with its client base - some want "standard services" - press releases, strategic PR planning and the like (all functions that the team LOVES doing). But more and more of them are looking to expand their horizons - for example Dirtball Fashion is in the process of going worldwide, Game Juice is now available in Spencer Gifts and Wally Dallenbach Jr. is in the process of starting his own foundation to benefit those families who have lost a parent.

Is PCI responsible for what these clients are doing? Some yes, some not as much, but PCI is offering effective counsel - legal, business and communications - to make these clients' dreams a reality.

In today's business climate, we're learning that the "rules" we've all become accustomed to are now changed or eliminated. We're not advocating breaking the law, of course, but why not take this opportunity to do whatever it is that you want for a living? Hey, if you were out of work, like many of the PCI staff was until recently, you've had time to re-evaluate. Now it's time to act! Need help? Give us a call or drop us an email (shameless plug).

Thanks and we'll update very soon!